By Burnett Munthali
The Lilongwe University of Agriculture and Natural Resources (LUANAR) has rolled out an innovative e-market platform under its Zakudimba Project, allowing farmers in Mzimba and Dedza districts to market their products using mobile phones. This digital platform also connects farmers with agricultural extension workers, providing them with real-time support and advice.
The initiative was highlighted by Robertson Khazata, a lecturer and researcher at LUANAR, during a results dissemination workshop held on Friday. Khazata emphasized the importance of the project’s findings, describing them as a “paradigm shift” from traditional, local marketing methods to modern, technology-based marketing through mobile phones.
Dedza’s Chief Agricultural Officer, Maltilda Mtambo, praised the project for its impact on farmers, explaining that it has significantly boosted their profits by providing them with broader market access. She also urged the government to consider hiring more agricultural extension workers to further support the growing number of farmers utilizing this platform.
Through the Zakudimba Project, LUANAR aims to empower smallholder farmers, improve their income streams, and promote sustainable agricultural practices by leveraging digital tools. The e-market initiative marks a step forward in bridging the gap between rural communities and modern agricultural markets.
