By Rahim Abdul
Malawian digital educator and content creator Stargic has penned an open letter to His Excellency Professor Arthur Peter Mutharika, President of the Republic of Malawi, appealing to him to make social media monetization a national priority in order to empower young creators and strengthen the country’s growing digital economy.
In the heartfelt letter, Stargic introduces himself as a Facebook-based educator who uses his platform to teach Malawians, in their local languages, how to manage their smartphones.
His lessons focus on areas such as phone settings, saving data, improving security and solving common phone problems.
His short videos have become popular across the country, reaching thousands of viewers every week and helping them navigate the digital world more effectively.
However, despite his growing influence and the positive impact of his work, Stargic expresses frustration that Malawian creators cannot earn from their content because Malawi is not yet eligible for monetization on major platforms like Facebook, TikTok and YouTube.
He explained that while some creators try to earn through using friends’ accounts in countries where monetization is enabled, this method is unsafe and unreliable, as it exposes their work and income to risks.
Stargic noted that other African countries such as Kenya, Nigeria and South Africa have already benefited from social media monetization after their governments engaged directly with technology companies like Meta, Google, and TikTok.
He stressed that Malawi remains behind largely due to the lack of international payment systems such as PayPal and Stripe, the absence of clear digital economy policies for online income and taxation and limited collaboration between government and global technology companies.
In his open letter, he appeals to President Mutharika to instruct the Minister of Information and Digital Technology to prioritize discussions on digital income and to establish partnerships that can make monetization possible for Malawians.
Stargic believes that, with government involvement, Malawi can work with financial platforms such as Airtel Money, TNM Mpamba, PayPal and Stripe to enable safe international payments for creators.
Stargic also urges the government to develop a Digital Economy Policy that recognizes online income, encourages innovation and ensures fair taxation for digital workers.
He further calls for active engagement between the government and international tech giants like Meta, YouTube and TikTok so that Malawi can be officially included in their monetization programs.
He argues that this development will not only create job opportunities for thousands of young Malawians but also bring valuable foreign currency into the country and increase government revenue through digital taxation.
Moreover, he says it will help build Malawi’s image as a modern, innovative and tech-driven nation ready to participate in the global digital economy.
“Your Excellency, you have always spoken about empowering the youth and modernizing Malawi. Helping us access monetization is a direct step toward that vision,” Stargic wrote. He emphasized that supporting digital creators would give young Malawians hope and show them that creativity and technology can be tools for success rather than frustration.
The letter, which has been shared widely on social media, has received overwhelming support from fellow content creators and fans alike. Many have described Stargic’s message as a bold and timely call for Malawi to embrace the opportunities of the digital era.
In closing, Stargic called on institutions such as the Malawi Communications Regulatory Authority (MACRA), Zodiak Online, Mikozi and other media platforms to help ensure that the message reaches the President, describing it as a crucial step toward unlocking Malawi’s digital future.
